NHL Lockout Costs Lightning Another Marketing Chance
For the second time in eight years, players are locked out in a labor dispute, and both times it has disrupted the Lightning's marketability in its nontraditional market.
For the second time in eight years, players are locked out in a labor dispute, and both times it has disrupted the Lightning's marketability in its nontraditional market.
The NHL has cancelled all preseason games through Sep. 30 in the wake of the lockout.
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